Title: IIM Grad Builds Networking App for Film Industry Enthusiasts
The Indian film industry, also known as Bollywood, is one of the largest film industries in the world, producing over 1,000 films a year. Despite its massive size, the industry is plagued by inefficiencies and a lack of transparency, making it challenging for aspiring actors, directors, and casting directors to find each other. Amal Jo Manjooran, an IIM grad, has taken it upon himself to change this by building a networking app specifically designed for the film industry.
Audition, the app, was born out of Amal’s own frustration with the existing ways of finding talent and projects in the industry. As a digital marketing and advertising professional, Amal had always been fascinated by the film industry, but he found the process of finding projects and connecting with industry professionals to be tedious and time-consuming. This led him to quit his job and dedicate himself to building Audition, a platform that would facilitate the demand and supply of the Indian film industry.
The idea for Audition struck Amal while he was working on a project for a film production company. He realized that the industry was plagued by a lack of transparency, making it difficult for aspiring actors, directors, and casting directors to find each other. He wanted to create a platform that would connect these individuals and provide a space for them to showcase their talent and find opportunities.
After months of research and development, Amal launched Audition in 2023. The app allows users to create profiles, showcasing their work and experience. They can then search for projects and connect with industry professionals, including casting directors, directors, and producers. The app also allows users to upload their audition videos, making it easier for industry professionals to find and discover new talent.
One of the unique features of Audition is its emphasis on transparency. The app provides a platform for industry professionals to post projects and auditions, allowing aspiring actors, directors, and casting directors to find and apply for opportunities. The app also allows users to track their progress, receiving notifications when their profiles are viewed or when they are selected for a project.
Amal is not stopping at just creating a platform for industry professionals to connect. He is also looking to onboard celebrities on the app, providing a unique opportunity for fans to connect with their favorite stars. This could be a game-changer for the industry, providing a new way for fans to engage with their favorite celebrities and for celebrities to connect with their fans.
The response to Audition has been overwhelmingly positive, with many industry professionals and aspiring actors, directors, and casting directors already signing up for the app. Amal is confident that Audition will revolutionize the way the film industry operates, providing a more efficient and transparent way for industry professionals to connect and find opportunities.
“Building Audition has been a dream come true for me,” Amal says. “I’ve always been passionate about the film industry, and I saw an opportunity to create a platform that would make it easier for industry professionals to connect and find opportunities. I’m excited to see where Audition takes us, and I’m confident that it will have a profound impact on the industry.”
As the Indian film industry continues to grow and evolve, it is clear that innovation and disruption are the keys to success. Amal’s Audition app is a prime example of this, providing a new way for industry professionals to connect and find opportunities. Whether you’re an aspiring actor, director, or casting director, or just a fan of the film industry, Audition is an app that is definitely worth checking out.
