Easy Trip Planners & STB Sign MoC to Boost Indian Visitors
Sabah, a state in East Malaysia, has taken a significant step to increase its visibility and attract more Indian tourists. Easy Trip Planners Ltd, a leading Indian online travel platform, has partnered with the Sabah Tourism Board (STB) to promote Sabah as a premier travel destination for Indian tourists. A Memorandum of Collaboration (MoC) was signed by representatives from both organizations, outlining a strategic alliance to boost Sabah’s visibility and attract more Indian visitors.
The MoC signing ceremony took place recently, marking a significant milestone in the tourism industry. The partnership aims to leverage the strengths of both Easy Trip Planners and STB to promote Sabah’s unique tourism offerings to Indian travelers. Easy Trip Planners, with its extensive network and expertise in the Indian travel market, will work closely with STB to develop and implement a targeted marketing strategy to attract Indian tourists to Sabah.
Sabah is known for its stunning natural beauty, rich cultural heritage, and diverse wildlife. The state is home to the famous Kinabatangan River, which is a popular destination for eco-tourists. The Sepilok Orangutan Rehabilitation Centre, the Kinabalu National Park, and the Tunku Abdul Rahman National Park are some of the other attractions that make Sabah a must-visit destination for nature lovers and adventure seekers.
The partnership between Easy Trip Planners and STB is expected to boost Sabah’s visibility in the Indian market, which is a significant source of tourists for the state. India is one of the fastest-growing tourist markets in the world, and Sabah aims to capitalize on this trend to increase its tourist arrivals.
“We are thrilled to partner with STB to promote Sabah as a premier travel destination for Indian tourists,” said a spokesperson for Easy Trip Planners. “Sabah’s unique tourism offerings, combined with our expertise in the Indian travel market, make this partnership a win-win for both parties. We look forward to working closely with STB to develop and implement a targeted marketing strategy to attract Indian tourists to Sabah.”
STB’s Chief Executive Officer, Sebalan Kemas, expressed similar sentiments, saying, “We are excited to partner with Easy Trip Planners to promote Sabah’s tourism industry. Indian tourists are known for their love of nature, culture, and adventure, and Sabah offers a unique blend of all these elements. We believe that this partnership will help us increase our tourist arrivals from India and boost the local economy.”
Under the terms of the MoC, Easy Trip Planners and STB will work together to develop and implement a range of marketing initiatives, including social media campaigns, online advertising, and promotional events. The partnership will also involve the development of special packages and promotions for Indian tourists, including tour packages, hotel deals, and travel insurance.
The partnership between Easy Trip Planners and STB is a significant development in the tourism industry, and it is expected to have a positive impact on Sabah’s tourism industry. The state is expected to attract more Indian tourists, which will boost the local economy and create jobs.
In conclusion, the partnership between Easy Trip Planners and STB is a significant step forward in promoting Sabah as a premier travel destination for Indian tourists. The partnership is expected to increase Sabah’s visibility in the Indian market, boost tourist arrivals, and create jobs. We wish both parties success in their endeavors and look forward to seeing the positive impact of this partnership on Sabah’s tourism industry.
