Nagpur Duo Builds ₹250 Cr Brand with Courage & Vision
In the city of Nagpur, two fearless engineers, Vivek Deshpande and Kirit Joshi, dared to dream big. With limited funds and a bold ambition, they founded Space Wood in 1994, a company that would go on to become a ₹250 crore enterprise. Their journey is a testament to the power of courage, vision, and relentless effort, proving that even with humble beginnings, dreams can turn into reality.
Vivek and Kirit’s story began in the late 1980s when they were studying engineering at the Visvesvaraya National Institute of Technology (VNIT) in Nagpur. During their college days, they would often brainstorm ideas for starting their own venture. Their passion for innovation and entrepreneurship was ignited, and they decided to take the leap.
The duo started by creating modular furniture, a concept that was relatively new to the Indian market. They saw an opportunity to revolutionize the way people lived and worked, and they were determined to make it happen. With a small loan from Vivek’s family, they set up a small workshop in Nagpur and began producing their innovative furniture designs.
The early days were tough. Vivek and Kirit faced numerous challenges, from finding reliable suppliers to convincing customers to try their unique products. However, they refused to give up. They worked tirelessly, pouring their hearts and souls into the business, and slowly but surely, Space Wood started to gain momentum.
One of the key factors that contributed to their success was their ability to innovate and adapt. Vivek and Kirit were always looking for ways to improve their products, processes, and designs. They collaborated with designers, engineers, and architects to create furniture that was not only functional but also aesthetically pleasing.
Their innovative approach paid off, and Space Wood started to receive recognition and accolades. They were soon approached by top architects and designers who wanted to incorporate their modular furniture into their projects. This exposure helped the company expand its reach, and they started to receive orders from all over the country.
Despite their growing success, Vivek and Kirit remained committed to their core values of innovation, quality, and customer satisfaction. They continued to invest in research and development, ensuring that their products remained state-of-the-art and met the evolving needs of their customers.
In the early 2000s, Space Wood made its international debut, exporting its modular furniture to countries like the United States, the United Kingdom, and the Middle East. This marked a significant milestone for the company, and Vivek and Kirit’s vision had finally come to fruition.
Today, Space Wood is a ₹250 crore brand, with a presence in over 20 countries worldwide. The company has grown from a small workshop in Nagpur to a global enterprise, employing thousands of people and producing innovative furniture solutions for homes, offices, and public spaces.
Vivek and Kirit’s journey is a testament to the power of courage, vision, and relentless effort. They proved that with determination and hard work, even the most ambitious dreams can become a reality. Their story is an inspiration to entrepreneurs and innovators around the world, showing that fearlessness is the key to better business development.
As Vivek Deshpande puts it, “We never thought we would reach this stage. We just worked hard, took risks, and believed in ourselves. And that’s what has taken us to where we are today.”
Kirit Joshi adds, “We are proud of what we have achieved, but we are not complacent. We will continue to innovate, adapt, and grow, because that’s what keeps us ahead of the curve.”
Vivek and Kirit’s story is a reminder that success is not just about achieving a certain milestone or reaching a specific goal. It’s about the journey, the people you meet along the way, and the lessons you learn from your experiences.
As we reflect on the journey of Vivek and Kirit, we are reminded that courage and vision are essential ingredients for any successful entrepreneur. They are the catalysts that drive innovation, growth, and progress. And as we look to the future, we are inspired by the countless stories of entrepreneurs who are shaping the world around us, one bold idea at a time.
Source: https://ascendants.in/business-stories/fearlessness-is-the-key-for-better-business-development/
