Indore Startup Wins Best Sales CRM & Loyalty Solution Award
In the world of technology and innovation, it’s not uncommon to see startups spring up overnight, only to fade away just as quickly. However, not all startups are created equal. Some have the vision, the passion, and the drive to succeed, and IMAST is one such example.
Founded in 2016 by Akash Joshi and Ankur Pathak, IMAST (Integrated Marketing and Sales Technology) is a tech solutions startup based in Indore, India. The duo, who had previously worked in the corporate world, decided to take the leap and start their own venture, with a vision to create innovative solutions that could help businesses grow and thrive.
Fast forward to today, and IMAST has made a name for itself as a leading tech solutions provider, with a client base of over 100 companies across various sectors, including automotive, FMCG, retail, electrical, and more. But what’s even more impressive is that IMAST’s flagship product, IMAST 360, has just received the prestigious Best Sales CRM and Loyalty Solution Award at the India Business Awards 2025.
The India Business Awards, now in its fifth year, recognizes and honors the best of Indian business, innovation, and entrepreneurship. The award ceremony, held recently, saw some of the biggest names in the industry vying for top honors, but IMAST emerged as the winner in the Best Sales CRM and Loyalty Solution category.
So, what makes IMAST 360 so special? Put simply, it’s a comprehensive sales CRM and loyalty solution that helps businesses streamline their sales processes, improve customer relationships, and increase revenue. The product is designed to be user-friendly, flexible, and scalable, making it an ideal solution for businesses of all sizes and industries.
IMAST 360 offers a range of features, including sales force automation, customer relationship management, lead and opportunity management, sales analytics, and loyalty program management. The solution is also equipped with AI-powered insights that help businesses make data-driven decisions and predict customer behavior.
The award win is a testament to IMAST’s commitment to innovation, quality, and customer satisfaction. “We are thrilled to receive this award, and it’s a testament to the hard work and dedication of our team,” said Akash Joshi, Co-Founder and CEO of IMAST. “Our goal is to continue to innovate and deliver solutions that help businesses achieve their goals and grow their revenue.”
IMAST’s success is not just limited to its products and services. The startup has also created a strong team of experts who are passionate about technology and innovation. The team is constantly working on new and innovative solutions that can help businesses stay ahead of the competition.
The startup’s journey has not been without its challenges, of course. In the early days, IMAST faced stiff competition from established players in the market, and there were times when the duo doubted whether they had made the right decision. However, they persevered, and their persistence paid off.
Today, IMAST is a company worth over Rs. 100 crore, and its products and services are used by businesses across the country. The company’s success is a testament to the power of innovation, entrepreneurship, and teamwork.
As we look to the future, it’s clear that IMAST is poised for even greater success. The company has already started working on new and innovative solutions that can help businesses stay ahead of the competition, and its team is constantly looking for new ways to improve and innovate.
In conclusion, IMAST’s win at the India Business Awards 2025 is a testament to the company’s commitment to innovation, quality, and customer satisfaction. The award is a recognition of the company’s hard work and dedication, and it’s a reminder that even in a crowded and competitive market, there’s always room for innovation and growth.
