Indore Startup Wins Best Sales CRM & Loyalty Solution Award
In a significant achievement, IMAST, a tech solutions startup based in Indore, has bagged the coveted title of Best Sales CRM and Loyalty Solution at the prestigious India Business Awards 2025. This milestone comes as a testament to the hard work and dedication of the startup’s founders, Akash Joshi and Ankur Pathak, who took the bold step of quitting their jobs in 2016 to embark on their entrepreneurial journey.
From Humble Beginnings to Success
Akash and Ankur, who met while pursuing their engineering degrees, started their startup with a vision to create innovative solutions that could help businesses streamline their operations and improve customer relationships. With a combined experience of over a decade in the IT industry, they knew what it took to build a successful startup.
The initial years were challenging, as the duo struggled to find the right balance between their personal and professional lives. However, their determination and perseverance paid off, and IMAST gradually started to gain traction. Today, the startup boasts a client base of over 100 businesses across various sectors, including automotive, FMCG, retail, and electrical, among others.
The Flagship Product: IMAST 360
At the heart of IMAST’s success is its flagship product, IMAST 360. This cutting-edge Sales CRM and Loyalty Solution is designed to help businesses manage their sales, marketing, and customer service operations seamlessly. The product has been particularly successful in helping companies to increase their sales conversions, enhance customer engagement, and improve overall customer satisfaction.
What sets IMAST 360 apart from other Sales CRM and Loyalty Solutions in the market is its ability to integrate with various third-party applications and platforms, making it a versatile and scalable solution for businesses of all sizes.
The India Business Awards 2025
The India Business Awards, held annually, recognize and reward outstanding achievements in the business world. The awards ceremony is attended by industry leaders, entrepreneurs, and business professionals from across the country.
This year, IMAST was honored with the Best Sales CRM and Loyalty Solution award for its innovative approach to sales and customer relationship management. The award was presented to the startup’s founders, Akash and Ankur, who were beaming with pride as they accepted the trophy.
“We are thrilled to have received this award,” said Akash Joshi, Co-Founder and CEO of IMAST. “It is a testament to the hard work and dedication of our team, and we are grateful to our clients who have trusted us with their business needs. We will continue to innovate and push the boundaries of what is possible in the world of sales and customer relationship management.”
Ankur Pathak, Co-Founder and CTO of IMAST, added, “This award is a validation of our vision to create innovative solutions that can help businesses grow and succeed. We will continue to invest in research and development to ensure that our products and services remain at the forefront of the industry.”
What’s Next for IMAST?
With the Best Sales CRM and Loyalty Solution award under its belt, IMAST is poised for even greater success in the future. The startup is already working on new products and services that will help businesses to stay ahead of the competition.
As the startup continues to grow and expand, its founders remain committed to their core values of innovation, customer satisfaction, and employee empowerment. With a strong team and a solid foundation in place, IMAST is well-positioned to achieve even greater heights in the years to come.
