
Indore Startup Wins Best Sales CRM & Loyalty Solution Award
The city of Indore has always been a hub for innovation and entrepreneurship, and one startup in particular has made it to the headlines recently. IMAST, a tech solutions startup, has bagged the prestigious Best Sales CRM and Loyalty Solution award at the India Business Awards 2025. This achievement is a testament to the hard work and dedication of the founders, Akash Joshi and Ankur Pathak, who quit their jobs in 2016 to start building their dream venture.
IMAST’s flagship product, IMAST 360, has received widespread recognition for its innovative approach to Sales CRM and Loyalty Solutions. The product is designed to help businesses streamline their sales processes, improve customer engagement, and increase revenue. With its user-friendly interface and advanced analytics, IMAST 360 has become a go-to solution for companies across various sectors, including automotive, FMCG, retail, and electrical.
The journey of IMAST began with a simple idea – to create a solution that could help businesses better understand their customers and improve their sales processes. Joshi and Pathak, both engineers by profession, started working on IMAST 360, pouring their hearts and souls into the project. The initial days were tough, with the duo facing numerous challenges, from funding to building a team. However, their perseverance and dedication paid off, and IMAST 360 started gaining traction.
Today, IMAST has a client base of over 100 companies, including some of the biggest names in the industry. The startup has also achieved a significant milestone, crossing the Rs 100 crore mark in valuation. This achievement is a testament to the trust that clients have placed in IMAST and its innovative solutions.
So, what sets IMAST 360 apart from other Sales CRM and Loyalty Solutions in the market? For starters, the product is designed to be highly customizable, allowing businesses to tailor it to their specific needs. The platform also offers advanced analytics and reporting tools, giving businesses valuable insights into their sales processes and customer behavior.
Another key feature of IMAST 360 is its ability to integrate with existing systems and software, making it easy for businesses to adopt and implement. The platform is also highly scalable, allowing businesses to grow and expand without worrying about the technical infrastructure.
The Best Sales CRM and Loyalty Solution award at the India Business Awards 2025 is a significant recognition of IMAST’s hard work and dedication. The award is given to companies that have demonstrated outstanding performance and innovation in their respective fields. The win is a testament to IMAST’s commitment to delivering high-quality solutions that meet the needs of its clients.
In a statement, Akash Joshi, Co-Founder of IMAST, said, “We are thrilled to have received this award, which is a testament to our team’s hard work and dedication. We are committed to continuing to innovate and deliver solutions that help businesses grow and succeed.”
Ankur Pathak, Co-Founder of IMAST, added, “This award is a recognition of our team’s efforts to create a solution that is truly unique and innovative. We are proud to be part of the Indian startup ecosystem and look forward to continuing to make a positive impact.”
IMAST’s win at the India Business Awards 2025 is a significant boost to the startup ecosystem in Indore, which has been steadily gaining momentum in recent years. The city has produced several successful startups, including companies like Happily Unmarried, which has disrupted the FMCG industry, and Doot e-commerce, which has revolutionized the way people shop online.
The success of IMAST and other startups in Indore is a testament to the city’s entrepreneurial spirit and its potential to become a major hub for innovation and entrepreneurship. The city’s government has been actively supporting startups, providing them with funding, mentorship, and other resources.
In conclusion, IMAST’s win at the India Business Awards 2025 is a significant achievement that highlights the startup’s commitment to innovation and customer satisfaction. The company’s flagship product, IMAST 360, has received widespread recognition for its innovative approach to Sales CRM and Loyalty Solutions. As IMAST continues to grow and expand, it is likely to play a significant role in shaping the future of the startup ecosystem in Indore.