
Indore Startup Wins Best Sales CRM & Loyalty Solution Award
In the ever-evolving landscape of technology and entrepreneurship, it is not uncommon to come across tales of passion, perseverance, and innovation. One such story is that of Indore-based tech solutions startup, IMAST, which has made a significant mark on the industry by winning the coveted Best Sales CRM and Loyalty Solution award at the India Business Awards 2025.
Founded in 2016 by Akash Joshi and Ankur Pathak, IMAST started as a humble venture with a vision to revolutionize the way businesses operate. With a combined experience of over a decade in the tech industry, the duo quit their jobs to pursue their entrepreneurial dreams. Today, IMAST has grown to become a leading tech solutions provider, boasting a client base of over 100 clients across various sectors such as automotive, FMCG, retail, and electrical, among others.
The startup’s flagship product, IMAST 360, is a comprehensive sales CRM and loyalty solution that has been designed to streamline sales processes, enhance customer engagement, and drive business growth. This cutting-edge technology has been recognized for its innovative approach, user-friendly interface, and impressive results.
The India Business Awards 2025, an esteemed platform that honors outstanding business achievements, recognized IMAST’s IMAST 360 as the Best Sales CRM and Loyalty Solution. This prestigious award is a testament to the startup’s commitment to innovation, customer satisfaction, and business excellence.
So, what sets IMAST apart from other tech solutions providers? According to Akash Joshi, Co-founder of IMAST, “Our success can be attributed to our customer-centric approach, which enables us to understand the unique needs of each client and tailor our solutions accordingly. We also invest heavily in research and development to stay ahead of the curve and provide our clients with the latest technologies and trends.”
IMAST’s journey to success has not been without its challenges. In the early days, the startup faced stiff competition from established players in the market, making it difficult to gain traction. However, the duo’s unwavering commitment to their vision and relentless hard work paid off, as IMAST began to attract clients and establish itself as a credible player in the industry.
Today, IMAST has evolved into a full-fledged tech solutions provider, offering a range of services including custom software development, digital marketing, and IT consulting. The startup’s impressive growth has also led to a valuation of over Rs 100 crore, a testament to its success and potential for future growth.
The Best Sales CRM and Loyalty Solution award is a significant milestone in IMAST’s journey, and the startup is committed to continuing its innovative approach and dedication to customer satisfaction. As Ankur Pathak, Co-founder of IMAST, stated, “We are thrilled to receive this award and acknowledge the hard work and dedication of our team. We are committed to continuing our innovation and customer-centric approach to drive business growth and success.”
In conclusion, IMAST’s remarkable journey from a small startup to a leading tech solutions provider is a testament to the power of innovation, perseverance, and customer satisfaction. The Best Sales CRM and Loyalty Solution award is a well-deserved recognition of the startup’s commitment to excellence, and it is exciting to see what the future holds for IMAST.
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