Indore Startup Wins Best Sales CRM & Loyalty Solution Award
In the world of entrepreneurship, success stories are aplenty, but rarely do they come as remarkable as that of IMAST, a tech solutions startup based in Indore. Founded in 2016 by Akash Joshi and Ankur Pathak, this startup has traversed a remarkable journey, garnering over 100 clients across various sectors and reaching a valuation of Rs. 100 crores. The latest feather in its cap is the prestigious Best Sales CRM and Loyalty Solution Award at the India Business Awards 2025. This achievement is a testament to the startup’s unwavering dedication to innovation and customer satisfaction.
IMAST’s journey began when Joshi and Pathak, both former employees, decided to take the leap of faith and start their own venture. With a shared passion for technology and a keen eye for spotting opportunities, they identified the need for a comprehensive sales CRM and loyalty solution that could cater to the diverse needs of businesses. Their flagship product, IMAST 360, was born out of this vision.
IMAST 360 is an end-to-end sales CRM and loyalty solution that helps businesses streamline their sales processes, automate workflows, and build robust customer relationships. The product has been designed to meet the needs of various industries, including automotive, FMCG, retail, and electrical. Its user-friendly interface, advanced analytics, and customizable features have made it a go-to solution for businesses seeking to improve their sales performance and customer engagement.
The success of IMAST 360 can be attributed to its unique features, which set it apart from other sales CRM and loyalty solutions in the market. Some of its key features include:
- Advanced analytics and reporting: IMAST 360 offers real-time analytics and reporting, enabling businesses to make data-driven decisions and track their performance.
- Customizable workflows: The product allows businesses to create customized workflows that cater to their specific needs and streamline their sales processes.
- Multi-channel support: IMAST 360 supports multiple channels, including phone, email, and social media, allowing businesses to engage with customers across various platforms.
- Integration with other apps: The product integrates seamlessly with other apps and software, enabling businesses to automate their workflows and reduce manual errors.
The Best Sales CRM and Loyalty Solution Award at the India Business Awards 2025 is a testament to IMAST’s hard work and dedication to innovation. The award recognizes the startup’s commitment to developing cutting-edge solutions that meet the evolving needs of businesses. The award also acknowledges IMAST’s customer-centric approach, which has enabled the startup to build a loyal customer base across various industries.
In a statement, Akash Joshi, Co-Founder and CEO of IMAST, expressed his gratitude to the team and customers for their support. “We are thrilled to receive this prestigious award, which is a testament to our team’s hard work and dedication. We are committed to continuing to innovate and deliver solutions that meet the evolving needs of our customers.”
IMAST’s success story is a shining example of the entrepreneurial spirit that India is known for. The startup’s journey from inception to success is a testament to the power of innovation, hard work, and customer-centricity. As IMAST continues to grow and expand its offerings, it is poised to make a significant impact in the tech solutions space.
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