
Indore Startup Wins Best Sales CRM & Loyalty Solution Award
In the world of entrepreneurship, startups are the driving force behind innovation and growth. One such story of success is that of IMAST, a tech solutions startup based in Indore, which has made waves in the industry with its flagship product, IMAST 360. Recently, IMAST 360 received the prestigious title of Best Sales CRM and Loyalty Solution at the India Business Awards 2025.
Founded in 2016 by Akash Joshi and Ankur Pathak, IMAST started as a small startup with a big dream. The duo, who were previously working professionals, decided to take the leap and pursue their passion for technology and innovation. With a combined experience of over 10 years in the industry, they brought their expertise to the table to build a company that would make a difference.
Over the years, IMAST has grown exponentially, with a client base of over 100 clients across various sectors such as automotive, FMCG, retail, electrical, and more. The startup’s innovative approach to solving business problems has earned it a reputation as a leading tech solutions provider in the region.
IMAST 360, the flagship product of the company, is a sales CRM and loyalty solution that helps businesses streamline their sales and marketing efforts. The platform is designed to provide a 360-degree view of the customer, enabling businesses to understand their needs and preferences better. With IMAST 360, companies can analyze customer behavior, identify trends, and create targeted marketing campaigns to increase sales and loyalty.
The India Business Awards 2025, which recognized IMAST 360 as the Best Sales CRM and Loyalty Solution, is a prestigious award that honors outstanding businesses and individuals who have made significant contributions to the Indian business landscape. The awards ceremony, held recently, saw participation from some of the biggest names in the industry, and IMAST’s win was a testament to the company’s innovative approach and commitment to excellence.
So, what sets IMAST apart from other tech solutions startups? According to Akash Joshi, co-founder and CEO of IMAST, it is the company’s focus on providing personalized solutions to its clients. “We understand that no two businesses are alike, and that’s why we take the time to understand our clients’ unique needs and requirements,” he says. “Our team of experts works closely with clients to develop customized solutions that meet their specific business objectives.”
Ankur Pathak, co-founder and CTO of IMAST, adds, “Our team is passionate about innovation and is constantly working on new features and enhancements to our products. We believe that staying ahead of the curve is essential in today’s fast-paced business environment, and that’s why we invest heavily in research and development.”
IMAST’s success is not limited to its products and services alone. The company has also created a work environment that fosters creativity and innovation. The company’s office, located in the heart of Indore, is equipped with state-of-the-art infrastructure and facilities, providing employees with a comfortable and productive workspace.
In addition to its innovative products and services, IMAST is also committed to giving back to the community. The company has partnered with several non-profit organizations to support causes such as education and healthcare. IMAST’s social responsibility initiatives are designed to make a positive impact on the lives of people in the region.
In conclusion, IMAST’s win at the India Business Awards 2025 is a testament to the company’s commitment to innovation and excellence. With its flagship product, IMAST 360, the company has demonstrated its ability to develop solutions that meet the needs of businesses across various sectors. As IMAST continues to grow and evolve, one thing is certain – the company’s innovative approach and commitment to excellence will continue to make it a force to be reckoned with in the tech solutions industry.