Indore Startup Wins Best Sales CRM & Loyalty Solution Award
In the world of startups, it’s not uncommon to hear stories of entrepreneurs leaving their comfortable corporate jobs to pursue their passion and build something from scratch. For Akash Joshi and Ankur Pathak, this decision marked the beginning of an incredible journey. In 2016, they decided to quit their jobs and start building IMAST, a tech solutions startup in Indore. Fast forward to 2025, and their hard work has paid off in a big way. IMAST’s flagship product, IMAST 360, has received the prestigious title of Best Sales CRM and Loyalty Solution at the India Business Awards 2025.
IMAST 360 is a cutting-edge sales CRM and loyalty solution designed to help businesses streamline their sales processes and foster strong relationships with their customers. The platform offers a range of features, including sales force automation, customer segmentation, and personalized communication. With IMAST 360, businesses can analyze customer behavior, identify patterns, and develop targeted marketing strategies to increase customer loyalty and retention.
The India Business Awards 2025 recognizes and honors outstanding businesses and startups that have made significant contributions to the Indian economy. The awards ceremony, held recently, was attended by industry leaders, entrepreneurs, and business professionals from across the country. IMAST’s achievement is a testament to the company’s commitment to innovation, customer satisfaction, and excellence in its field.
Under the leadership of Akash Joshi and Ankur Pathak, IMAST has grown to become a successful startup with over 100 clients across various sectors, including automotive, FMCG, retail, electrical, and more. The company’s success can be attributed to its strong focus on providing customized solutions to its clients, ensuring maximum ROI and customer satisfaction.
IMAST’s journey has not been without its challenges. The startup faced numerous obstacles, including funding, talent acquisition, and market competition. However, the founders remained committed to their vision and worked tirelessly to overcome these challenges. Today, IMAST is a testament to the power of perseverance and innovation.
Akash Joshi, Co-Founder and CEO of IMAST, expressed his gratitude to the India Business Awards 2025 committee for recognizing the company’s efforts. “We are thrilled to receive this award, which is a testament to our team’s hard work and dedication. We are committed to continuing our mission of empowering businesses to achieve their goals through our innovative solutions.”
Ankur Pathak, Co-Founder and CTO of IMAST, added, “This award is a validation of our strategy to focus on providing cutting-edge technology solutions to our clients. We are proud to be part of the Indian startup ecosystem and look forward to continuing our journey with innovation and excellence.”
IMAST’s success is a shining example of the potential that Indian startups have to make a significant impact on the global economy. The company’s achievement serves as a reminder that with the right combination of innovation, hard work, and determination, startups can achieve great things and become leaders in their respective industries.
As IMAST continues to grow and expand its operations, it is likely to inspire a new generation of entrepreneurs and startups to pursue their passions and build innovative solutions. The company’s commitment to customer satisfaction and excellence is a beacon of hope for the Indian startup ecosystem, and its success is a testament to the power of entrepreneurship and innovation.
