
Easy Trip Planners & STB Sign MoC to Boost Indian Visitors
In a significant move to promote Sabah as a premier travel destination for Indian tourists, Easy Trip Planners Ltd, a leading Indian online travel platform, has partnered with the Sabah Tourism Board (STB). A Memorandum of Collaboration (MoC) was signed by representatives from both organizations, outlining a strategic alliance to boost Sabah’s visibility and attract more Indian visitors.
This partnership is expected to have a significant impact on the tourism industry in Sabah, with the aim of increasing the number of Indian tourists visiting the region. The MoC was signed during a ceremony held in Kuala Lumpur, Malaysia, where representatives from both organizations gathered to formalize the partnership.
Easy Trip Planners, also known as EaseMyTrip, is a well-established online travel platform in India, with a strong presence in the country’s travel market. The company offers a wide range of travel services, including flight bookings, hotel reservations, and holiday packages. With its extensive network and reputation for providing reliable and affordable travel services, EaseMyTrip is well-positioned to promote Sabah as a premier travel destination for Indian tourists.
The Sabah Tourism Board, on the other hand, is responsible for promoting tourism in Sabah, a state located on the island of Borneo in Malaysia. Sabah is known for its stunning natural beauty, rich cultural heritage, and exciting tourist attractions, such as the Kinabatangan River, the Sepilok Orangutan Rehabilitation Centre, and the Tunku Abdul Rahman National Park.
The partnership between Easy Trip Planners and the Sabah Tourism Board is expected to benefit both parties. For Easy Trip Planners, the partnership provides an opportunity to expand its presence in the Southeast Asian market and offer its customers a wider range of travel options. For the Sabah Tourism Board, the partnership offers a chance to promote Sabah as a premier travel destination for Indian tourists and increase the number of visitors to the region.
According to the MoC, both parties will work together to promote Sabah as a tourist destination through various marketing and promotional activities. This includes the development of a joint marketing campaign to promote Sabah’s tourism products and services to Indian tourists, as well as the creation of a dedicated website to showcase the region’s attractions and activities.
The partnership is also expected to lead to the development of new and innovative travel products and services, such as customized holiday packages and tour itineraries that cater to the needs and preferences of Indian tourists. Additionally, both parties will work together to improve the overall travel experience for Indian tourists, including the provision of reliable and affordable transportation services, accommodation options, and other travel-related services.
The signing of the MoC is a significant milestone in the development of tourism in Sabah, and is expected to have a positive impact on the local economy. The tourism industry is a significant contributor to Sabah’s economy, and the increase in Indian tourists is expected to lead to increased revenue and job creation.
In a statement, the CEO of Easy Trip Planners, said, “We are thrilled to partner with the Sabah Tourism Board to promote Sabah as a premier travel destination for Indian tourists. We believe that our partnership will lead to increased tourist arrivals and revenue for Sabah, and we look forward to working together to achieve this goal.”
The CEO of the Sabah Tourism Board, also expressed his enthusiasm for the partnership, saying, “We are delighted to partner with Easy Trip Planners to promote Sabah’s tourism products and services to Indian tourists. We believe that this partnership will lead to increased visibility and awareness about Sabah among Indian tourists, and we look forward to working with EaseMyTrip to achieve this goal.”
In conclusion, the partnership between Easy Trip Planners and the Sabah Tourism Board is a significant development in the tourism industry, and is expected to have a positive impact on the local economy. The MoC signed by both parties outlines a strategic alliance to promote Sabah as a premier travel destination for Indian tourists, and is expected to lead to increased tourist arrivals and revenue for Sabah.