
Easy Trip Planners & STB Sign MoC to Boost Indian Visitors
In a significant move to promote Sabah as a premier travel destination for Indian tourists, Easy Trip Planners Ltd, a leading Indian online travel platform, has partnered with the Sabah Tourism Board (STB) to boost the region’s visibility and attract more Indian visitors. The Memorandum of Collaboration (MoC) was signed by representatives from both organizations, outlining a strategic alliance to achieve this goal.
With the MoC, Easy Trip Planners, also known as EaseMyTrip, will work closely with STB to promote Sabah’s unique attractions, cultural experiences, and adventure activities to the Indian market. This partnership is expected to increase the number of Indian tourists visiting Sabah, thereby contributing to the region’s economic growth and development.
Sabah, a state in Malaysia, is known for its stunning natural beauty, diverse wildlife, and rich cultural heritage. The region offers a range of exciting experiences, including trekking, diving, and wildlife spotting, making it an ideal destination for adventure-seekers and nature lovers.
EaseMyTrip, with its strong online presence and vast network of travel agents, is well-positioned to promote Sabah to Indian tourists. The company’s partnership with STB will enable it to offer a wide range of Sabah-based travel packages, including flights, accommodations, and activities, to its customers.
The MoC signing ceremony was marked by the presence of key officials from both organizations, including representatives from the Malaysian Ministry of Tourism, Arts and Culture. The ceremony was attended by Mr. Rakesh Gupta, CEO of EaseMyTrip, and Datuk Irene Char Yee Yen, Chairman of STB.
Commenting on the partnership, Mr. Rakesh Gupta said, “We are thrilled to partner with STB to promote Sabah as a premier travel destination for Indian tourists. Our online travel platform will enable us to reach a large number of Indian travelers and offer them a range of travel options to Sabah. We believe that this partnership will not only benefit both our organizations but also contribute to the economic growth of Sabah.”
Datuk Irene Char Yee Yen, Chairman of STB, added, “We are pleased to partner with EaseMyTrip to promote Sabah’s tourism industry. The Indian market is a significant source of tourists for us, and we believe that this partnership will help us tap into this market more effectively. We are confident that our collaboration will lead to an increase in Indian tourists visiting Sabah and contribute to the growth of our tourism industry.”
The partnership between Easy Trip Planners and STB is expected to have a positive impact on Sabah’s tourism industry, which has been growing steadily over the years. The region’s unique attractions and cultural experiences are expected to attract more Indian tourists, thereby contributing to the local economy.
Sabah’s tourism industry has been growing at a rapid pace, with the number of international tourists visiting the region increasing by over 10% in 2020 compared to the previous year. The region’s tourism industry is expected to continue growing, driven by its unique attractions and cultural experiences.
In conclusion, the partnership between Easy Trip Planners and STB is a significant development for Sabah’s tourism industry, which is expected to attract more Indian tourists to the region. The MoC signing ceremony marks a new era of cooperation between the two organizations, which will enable them to promote Sabah’s unique attractions and cultural experiences to the Indian market.