
IMAST Operations: Revolutionizing Sales & Loyalty with SaaS
In today’s fast-paced business landscape, companies are constantly seeking innovative ways to stay ahead of the competition and drive growth. One such company that has made significant strides in this regard is IMAST Operations Pvt Ltd, an Indore-based SaaS-based sales and loyalty solutions provider. Founded by Akash Joshi and Ankur Pathak, IMAST Operations has established itself as a leader in the industry, serving over 100 clients across various sectors, including Raymond’s and Ashok Leyland.
IMAST Operations’ flagship products, IMAST 360 and IMAST Service, have been designed to streamline sales and customer engagement processes, enabling businesses to build strong relationships with their customers and drive loyalty. The company’s cutting-edge SaaS solutions have helped numerous organizations to boost their sales, improve customer satisfaction, and increase retention rates.
In recognition of its outstanding contributions to the industry, IMAST Operations recently won the prestigious ‘Best Sales CRM and Loyalty Solution’ award at the India Business Awards 2025. This achievement is a testament to the company’s commitment to innovation and excellence, and its ability to deliver results-driven solutions that meet the evolving needs of businesses.
The Rise of SaaS-based Sales and Loyalty Solutions
In recent years, the sales and loyalty landscape has undergone significant changes, driven by the rise of digital technologies and changing consumer behaviors. The traditional approaches to sales and loyalty management, which relied heavily on manual processes and limited data analysis, are no longer effective in today’s fast-paced and data-driven environment.
SaaS-based sales and loyalty solutions have emerged as a game-changer in this regard, offering businesses a more efficient, cost-effective, and scalable way to manage their sales and customer engagement processes. These solutions provide real-time data insights, advanced analytics, and AI-powered automation, enabling businesses to make data-driven decisions, personalize customer experiences, and drive loyalty.
IMAST Operations’ Flagship Products
IMAST Operations’ flagship products, IMAST 360 and IMAST Service, are designed to address the unique needs of businesses across various sectors. IMAST 360 is a comprehensive sales and loyalty management platform that provides real-time data insights, advanced analytics, and AI-powered automation to help businesses optimize their sales and customer engagement processes.
IMAST 360 offers a range of features, including:
- Sales pipeline management: IMAST 360 provides a centralized platform for managing sales pipelines, enabling businesses to track leads, monitor conversions, and analyze sales performance.
- Customer relationship management: The platform offers advanced CRM features, including contact management, lead scoring, and opportunity management, to help businesses build strong relationships with their customers.
- Loyalty management: IMAST 360 includes a loyalty management module that enables businesses to design and implement tailored loyalty programs, reward customers, and track loyalty metrics.
- Analytics and reporting: The platform provides real-time data insights and advanced analytics to help businesses analyze sales and customer behavior, identify trends, and make data-driven decisions.
IMAST Service is a customer service and support platform that provides businesses with a range of features and tools to manage customer inquiries, resolve issues, and provide exceptional customer experiences.
Benefits of IMAST Operations’ SaaS Solutions
IMAST Operations’ SaaS solutions offer a range of benefits to businesses, including:
- Improved sales performance: IMAST’s sales and loyalty management platform helps businesses optimize their sales processes, improve conversion rates, and increase revenue.
- Enhanced customer engagement: The platform provides businesses with the tools and features they need to build strong relationships with their customers, increase customer satisfaction, and drive loyalty.
- Increased efficiency: IMAST’s SaaS solutions automate many manual processes, freeing up resources and improving operational efficiency.
- Scalability: IMAST’s cloud-based solutions are highly scalable, making it easy for businesses to adapt to changing demands and growth.
- Cost-effectiveness: IMAST’s SaaS solutions are cost-effective, providing businesses with a more affordable way to manage their sales and customer engagement processes.
Conclusion
IMAST Operations is a pioneer in the SaaS-based sales and loyalty solutions space, offering businesses a range of innovative and effective solutions to drive growth, improve customer satisfaction, and increase loyalty. The company’s flagship products, IMAST 360 and IMAST Service, have been designed to meet the evolving needs of businesses, providing them with the tools and features they need to succeed in today’s competitive marketplace.
With its recent win at the India Business Awards 2025, IMAST Operations has solidified its position as a leader in the industry, and we can expect to see more exciting developments from this innovative company in the future.
Source:
https://ascendants.in/business-stories/imast-crm-loyalty-india-business-award/