Title: IMAST Operations: Revolutionizing Sales & Loyalty with SaaS
In today’s digital age, businesses are constantly looking for innovative ways to stay ahead of the competition and build lasting relationships with their customers. IMAST Operations Pvt Ltd, an Indore-based company, has successfully revolutionized the sales and loyalty landscape with its cutting-edge SaaS-based solutions. Founded by Akash Joshi and Ankur Pathak, IMAST Operations has established itself as a leader in the market, serving over 100 clients, including prominent brands like Raymonds and Ashok Leyland.
The company’s flagship products, IMAST 360 and IMAST Service, have been designed to cater to the unique needs of businesses, providing them with a comprehensive sales and loyalty management platform. With its intuitive interface and advanced features, IMAST’s SaaS-based solutions have been instrumental in helping businesses streamline their sales processes, enhance customer engagement, and drive revenue growth.
Recently, IMAST Operations made headlines by winning the prestigious “Best Sales CRM and Loyalty Solution” award at the India Business Awards 2025. This recognition is a testament to the company’s commitment to innovation and its ability to deliver exceptional results to its clients.
So, what sets IMAST Operations apart from other sales and loyalty solutions providers? Let’s dive deeper to understand the company’s philosophy, products, and achievements.
Philosophy:
At IMAST Operations, the core philosophy is centered around the concept of “Customer-Centricity”. The company believes that every customer is unique and deserves personalized attention. IMAST’s solutions are designed to provide businesses with the tools and insights they need to understand their customers’ needs, preferences, and behaviors, enabling them to deliver tailored experiences that drive loyalty and advocacy.
Products:
IMAST 360 is the company’s flagship product, a comprehensive sales and loyalty management platform that enables businesses to streamline their sales processes, track customer interactions, and analyze sales performance. The platform offers a range of features, including:
- Sales Force Automation: Automates sales processes, such as lead generation, conversion, and tracking, to optimize sales performance.
- Customer Relationship Management: Provides real-time insights into customer interactions, allowing businesses to build strong relationships and enhance customer satisfaction.
- Loyalty Management: Enables businesses to design and execute loyalty programs that reward customers for their purchases and loyalty.
- Analytics and Reporting: Offers advanced analytics and reporting capabilities, providing businesses with actionable insights to inform their sales and loyalty strategies.
IMAST Service is another key product that offers a range of services, including:
- Sales Consulting: Provides businesses with expert sales consulting services to help them develop and implement effective sales strategies.
- Data Analytics: Offers data analytics services to help businesses gain insights into their sales performance and customer behavior.
- Technology Integration: Integrates IMAST’s SaaS-based solutions with existing technology stacks, enabling seamless data exchange and minimizing disruptions.
Achievements:
IMAST Operations has achieved significant success in a relatively short period, serving over 100 clients across various industries. The company’s flagship products have been instrumental in helping businesses drive revenue growth, enhance customer engagement, and increase loyalty. Some of the key achievements include:
- 100+ clients served, including prominent brands like Raymonds and Ashok Leyland.
- 20% increase in sales performance for clients using IMAST’s sales force automation solution.
- 30% increase in customer retention rates for clients using IMAST’s loyalty management solution.
- Winner of the “Best Sales CRM and Loyalty Solution” award at the India Business Awards 2025.
Conclusion:
IMAST Operations has revolutionized the sales and loyalty landscape with its innovative SaaS-based solutions. The company’s flagship products, IMAST 360 and IMAST Service, have been designed to cater to the unique needs of businesses, providing them with the tools and insights they need to drive revenue growth, enhance customer engagement, and increase loyalty. With its commitment to customer-centricity and its track record of delivering exceptional results, IMAST Operations is poised to continue its growth trajectory and become a leading player in the sales and loyalty solutions market.
Sources:
https://ascendants.in/business-stories/imast-crm-loyalty-india-business-award/
