Om Jha Elevated to Director of Global Media at PepsiCo
In a significant move, PepsiCo has appointed Om Jha as the Director of Global Media Capabilities. In this new role, Jha will be responsible for driving innovation in digital outreach and strengthening the company’s presence in key markets worldwide. This promotion comes after Jha’s successful tenure as the Director of Media, Data, and Partnerships at PepsiCo, where he played a crucial role in shaping the company’s media strategies.
Jha’s appointment is a testament to his expertise and leadership skills, which he has honed over the years in the advertising and media industry. Prior to joining PepsiCo, Jha held key positions at Disney Star and GroupM, where he developed a deep understanding of the media landscape and its ever-evolving trends.
As the Director of Global Media Capabilities, Jha will be responsible for overseeing PepsiCo’s global media strategies, including digital advertising, media partnerships, and data-driven marketing initiatives. His primary objective will be to drive business growth through innovative media solutions that resonate with diverse consumer audiences worldwide.
Jha’s expertise in media and partnerships will be invaluable in PepsiCo’s efforts to stay ahead of the competition and maintain its position as a leading global beverage company. His ability to leverage data-driven insights and partner with leading media companies will enable PepsiCo to create targeted campaigns that engage consumers and drive brand loyalty.
PepsiCo’s decision to elevate Jha to this key role is a strategic move to future-proof the company’s media capabilities and stay agile in a rapidly changing media landscape. As a seasoned media executive, Jha has a deep understanding of the evolving media landscape and is well-positioned to lead PepsiCo’s global media efforts.
In his previous role as Director of Media, Data, and Partnerships, Jha played a critical role in developing and executing PepsiCo’s media strategies across various regions. He was instrumental in building strong relationships with key media partners and driving growth through innovative media solutions.
Jha’s appointment is also a significant milestone for PepsiCo, as it marks a major reorganization of the company’s global media capabilities. This move will enable PepsiCo to better respond to changing consumer behaviors and preferences, as well as stay ahead of the competition in terms of media innovation.
The appointment of Om Jha as Director of Global Media Capabilities is a testament to PepsiCo’s commitment to innovation and excellence. As the company continues to evolve and adapt to changing consumer preferences, Jha’s leadership will be crucial in driving growth and innovation through cutting-edge media solutions.
In conclusion, Om Jha’s elevation to Director of Global Media Capabilities at PepsiCo is a significant development in the company’s media landscape. With his expertise in media and partnerships, Jha is well-equipped to drive innovation and growth through targeted media campaigns that resonate with diverse consumer audiences worldwide.
Source:
https://ascendants.in/business-stories/pepsico-om-jha-director-global-media-capabilities/
