
Giving Fancy Packaging to Ice-creams & Cookies is Not Start-up: Piyush Goyal
The Indian startup ecosystem has been growing rapidly over the past few years, with numerous entrepreneurs and innovators venturing into various fields. However, Union Minister of Commerce and Industry, Piyush Goyal, recently emphasized that simply giving fancy packaging to ice-creams and cookies does not make it a start-up. According to him, it is entrepreneurship and a business model that truly defines a start-up.
Goyal made these remarks at the Startup Mahakumbh 2025, a prominent event that brings together entrepreneurs, innovators, and industry leaders to discuss the future of startups in India. His comments have sparked a debate about the definition of a start-up and what it takes to be successful in this space.
Goyal’s statement is a wake-up call for many entrepreneurs who are trying to establish themselves in the startup ecosystem. He emphasized that giving fancy packaging to ice-creams and cookies is not a unique selling proposition (USP) and that it is not enough to set up a start-up. Instead, entrepreneurs need to focus on creating a business model that solves a real-world problem, creates value for customers, and is scalable.
The minister also highlighted the need for Indian startups to focus on deep-tech areas such as artificial intelligence (AI), 3D printing, and biotechnology. He expressed concern over the fact that only 1,000 startups in India’s deep-tech space is a disturbing situation. Goyal emphasized that startups in other countries are already focused on these areas and are making significant progress.
Goyal’s comments are a reflection of the government’s efforts to promote entrepreneurship and innovation in India. The government has been implementing various initiatives to support startups, including the Startup India program, which provides funding, mentorship, and other resources to entrepreneurs.
The Startup India program has been successful in creating a conducive environment for startups to thrive. However, Goyal’s comments suggest that more needs to be done to promote entrepreneurship in India. The government needs to focus on creating a ecosystem that encourages innovation, risk-taking, and entrepreneurship.
In addition to Goyal’s comments, the minister also emphasized the need for Indian startups to focus on solving real-world problems. He emphasized that startups should focus on creating products and services that can make a positive impact on society.
Goyal’s comments are a reminder that entrepreneurship is not just about creating a business, but also about creating value for society. Entrepreneurs need to focus on creating products and services that can solve real-world problems and improve people’s lives.
In conclusion, Piyush Goyal’s comments at Startup Mahakumbh 2025 are a wake-up call for Indian startups. He emphasized that giving fancy packaging to ice-creams and cookies is not a start-up and that entrepreneurship and a business model are what truly define a start-up. Goyal’s comments also highlighted the need for Indian startups to focus on deep-tech areas and solving real-world problems.
The government’s efforts to promote entrepreneurship and innovation in India are commendable, but Goyal’s comments suggest that more needs to be done to create a conducive environment for startups to thrive. Entrepreneurs need to focus on creating value for society and not just trying to make a quick buck.
Source:
https://x.com/moneycontrolcom/status/1907795297826378009