
Indore Startup Wins Best Sales CRM & Loyalty Solution Award
In the world of entrepreneurship, success stories are aplenty. But, every now and then, a tale of perseverance, innovation, and dedication stands out from the rest. Such is the story of IMAST, a tech solutions startup based in Indore, which has achieved a remarkable feat by bagging the Best Sales CRM and Loyalty Solution award at the prestigious India Business Awards 2025.
Founded in 2016 by two friends, Akash Joshi and Ankur Pathak, IMAST has come a long way since its inception. The duo, who were once employees, decided to take the plunge and turn their passion into a reality. With a shared vision to create innovative solutions that could transform businesses, they set out to build IMAST.
Fast-forward to today, IMAST has grown to become a successful startup with a client base of over 100 companies across various sectors, including automotive, FMCG, retail, electrical, and more. The startup’s flagship product, IMAST 360, has been the driving force behind its success, and its recent award at the India Business Awards 2025 is a testament to its excellence.
IMAST 360 is a cutting-edge sales CRM and loyalty solution that helps businesses streamline their sales processes, enhance customer engagement, and drive growth. The product’s unique features, such as AI-powered lead generation, sales forecasting, and customer segmentation, have made it a sought-after solution among businesses seeking to stay ahead of the competition.
Speaking about the award, Akash Joshi, Co-Founder of IMAST, said, “We are thrilled to receive this recognition. It’s a testament to our team’s hard work and dedication to creating innovative solutions that meet the evolving needs of businesses. We are committed to continuing our mission to empower businesses with cutting-edge technology and exceptional customer service.”
The India Business Awards 2025, which recognizes outstanding achievements in the business and entrepreneurship space, attracted a large number of nominations from across the country. The judging panel, comprising industry experts and thought leaders, evaluated the nominations based on criteria such as innovation, scalability, and impact on the business community.
IMAST’s award is a significant milestone in the startup’s journey, and it comes at a time when the company is poised for further growth and expansion. With its robust sales CRM and loyalty solution, IMAST is well-positioned to continue its success story, helping businesses of all sizes achieve their goals and stay ahead of the competition.
The startup’s success is also a reflection of Indore’s thriving startup ecosystem, which has been gaining momentum in recent years. The city’s strategic location, coupled with its favorable business environment and availability of skilled talent, has made it an attractive destination for entrepreneurs and startups.
As IMAST continues to scale new heights, its story serves as an inspiration to aspiring entrepreneurs and startups across the country. The company’s commitment to innovation, customer satisfaction, and excellence has earned it a reputation as a trusted partner for businesses seeking to drive growth and success.
In conclusion, IMAST’s Best Sales CRM and Loyalty Solution award at the India Business Awards 2025 is a testament to the startup’s dedication to creating innovative solutions that meet the evolving needs of businesses. As the company looks to the future, it is clear that its success story is far from over, and we can expect to hear more from this Indore-based startup in the years to come.