
Indore Startup Wins Best Sales CRM & Loyalty Solution Award
In the bustling city of Indore, a small startup has made a significant mark in the tech industry, bagging a prestigious award at the India Business Awards 2025. IMAST, a tech solutions startup founded by Akash Joshi and Ankur Pathak in 2016, has received the title of Best Sales CRM and Loyalty Solution for its flagship product, IMAST 360. This achievement is a testament to the startup’s innovative approach and dedication to providing effective sales solutions to its clients.
IMAST 360 is a comprehensive sales CRM and loyalty solution that enables businesses to streamline their sales processes, analyze customer behavior, and build strong relationships with their customers. The product has been designed to cater to the needs of various industries, including automotive, FMCG, retail, and electrical, among others. With its cutting-edge features and user-friendly interface, IMAST 360 has become a go-to solution for businesses looking to boost their sales and customer engagement.
The journey of IMAST began in 2016 when Akash Joshi and Ankur Pathak, two young entrepreneurs with a passion for technology, decided to leave their jobs to start their own venture. With a vision to create innovative tech solutions that could solve real-world problems, they founded IMAST. Over the years, the startup has grown significantly, with a client base of over 100 businesses across various sectors.
The India Business Awards 2025, which recognizes outstanding business achievements and innovations in India, is one of the most prestigious awards in the country. The award ceremony, held recently, saw IMAST 360 emerge victorious in the Best Sales CRM and Loyalty Solution category, beating stiff competition from other nominees.
“We are thrilled and humbled by this recognition,” said Akash Joshi, Co-Founder of IMAST. “Our team has worked tirelessly to develop IMAST 360, and this award is a testament to their hard work and dedication. We are committed to continuing our innovation journey and providing our clients with the best-in-class sales solutions.”
Ankur Pathak, Co-Founder of IMAST, added, “We are proud to be part of the Indore startup ecosystem, which has provided us with the perfect platform to grow and scale our business. We are grateful for the support we have received from our clients, partners, and the government, and we look forward to continuing to make a positive impact in the tech industry.”
IMAST’s success story is a classic example of the power of innovation and entrepreneurship. From humble beginnings to becoming a Rs. 100 crore startup, IMAST has come a long way, and its flagship product, IMAST 360, has become a household name in the tech industry. The award is a validation of the startup’s commitment to providing high-quality solutions to its clients and its dedication to making a positive impact in the business world.
In conclusion, IMAST’s win at the India Business Awards 2025 is a testament to the startup’s innovative approach and its commitment to providing effective sales solutions to its clients. As a pioneer in the tech solutions space, IMAST is poised to continue its growth trajectory, and its flagship product, IMAST 360, is set to become an industry benchmark for sales CRM and loyalty solutions.