
Indore Startup Wins Best Sales CRM & Loyalty Solution Award
In the world of startups, success stories are aplenty, but there’s something special about a startup that not only makes a mark but also receives recognition for its innovative solutions. One such startup is IMAST, a tech solutions startup based in Indore, which has recently received the prestigious Best Sales CRM and Loyalty Solution award at the India Business Awards 2025.
Founded in 2016 by Akash Joshi and Ankur Pathak, IMAST has come a long way since its inception. The duo, who were once working professionals, decided to take the plunge and start their own venture after realizing the need for a unique sales CRM and loyalty solution that could cater to the diverse needs of various industries. With a combined experience of over 10 years in the technology sector, they were well-equipped to identify the gaps in the market and create a solution that would bridge those gaps.
Fast forward to today, IMAST has emerged as a successful startup, boasting a client base of over 100 companies across various sectors, including automotive, FMCG, retail, electrical, and many more. The startup’s flagship product, IMAST 360, is a cutting-edge sales CRM and loyalty solution that aims to streamline sales processes, improve customer relationships, and increase revenue for its clients.
So, what sets IMAST 360 apart from other sales CRM and loyalty solutions in the market? According to IMAST’s founders, it’s the solution’s ability to cater to the unique needs of each client, coupled with its scalability and ease of use. “We understand that each industry has its own set of challenges and requirements, and that’s why we’ve designed IMAST 360 to be highly customizable,” says Akash Joshi, Co-Founder of IMAST. “Our solution can be tailored to meet the specific needs of each client, whether it’s a small startup or a large corporation.”
IMAST 360’s features include advanced sales analytics, automated sales forecasting, real-time reporting, and customer engagement tools, among others. The solution also integrates with various third-party applications, making it a one-stop-shop for businesses looking to streamline their sales processes.
The success of IMAST 360 is evident in its client base, which includes prominent companies such as Mahindra & Mahindra, Bajaj Electricals, and Indo Count Industries, among others. These clients have seen significant improvements in their sales performance and customer relationships since implementing the IMAST 360 solution.
The recognition received by IMAST at the India Business Awards 2025 is a testament to the startup’s hard work and dedication to providing innovative solutions to its clients. The award is a validation of IMAST’s commitment to excellence and its ability to stay ahead of the curve in the rapidly evolving world of technology.
In an interview with Startuppedia, Ankur Pathak, Co-Founder of IMAST, expressed his gratitude to the team and clients for the award. “We are thrilled to receive this prestigious award, and it’s a testament to the dedication and hard work of our team. We are committed to continuing to innovate and provide the best possible solutions to our clients, and we’re excited to see what the future holds for IMAST.”
As IMAST looks to the future, it’s clear that the startup is poised for even greater success. With its flagship product, IMAST 360, receiving international recognition, the startup is well-positioned to expand its presence in the global market. And with its commitment to innovation and customer satisfaction, it’s likely that IMAST will continue to be a leader in the tech solutions space for years to come.
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