
Indore Startup Wins Best Sales CRM & Loyalty Solution Award
In the competitive world of technology, innovation and perseverance are key to success. And, it seems that Indore-based startup, IMAST, has hit the bullseye with its cutting-edge technology solutions. The startup, founded by Akash Joshi and Ankur Pathak in 2016, has made a significant mark in the industry, and its flagship product, IMAST 360, has recently received the coveted title of Best Sales CRM and Loyalty Solution at the India Business Awards 2025.
IMAST’s journey began with a simple idea – to create technology solutions that could streamline business operations and enhance customer experiences. With a combined experience of over a decade in the IT industry, the founders quit their jobs to pursue their entrepreneurial dream. Today, IMAST has grown to become a tech solutions powerhouse, with a client base of over 100 companies across various sectors, including automotive, FMCG, retail, and electrical.
The company’s flagship product, IMAST 360, is a testament to its innovative approach to technology. This cutting-edge CRM (Customer Relationship Management) and loyalty solution is designed to help businesses manage their sales, marketing, and customer service operations seamlessly. With IMAST 360, businesses can now automate their sales processes, track customer interactions, and analyze sales data to make informed decisions.
The Best Sales CRM and Loyalty Solution Award is a significant recognition of IMAST’s efforts to revolutionize the way businesses interact with their customers. The India Business Awards 2025, which honors outstanding achievements in the business world, is a prestigious platform that showcases innovation, entrepreneurship, and leadership. IMAST’s win is a testament to the startup’s dedication to delivering exceptional products and services that meet the evolving needs of businesses.
So, what sets IMAST apart from its competitors? According to the founders, it is the company’s focus on understanding the unique needs of each client and delivering tailored solutions that meet those needs. “We believe that every business is unique, and what works for one company may not work for another,” says Akash Joshi, Co-Founder of IMAST. “Our team of experts works closely with each client to understand their specific requirements and deliver customized solutions that help them achieve their business goals.”
IMAST’s commitment to innovation and customer-centricity has paid off, with the company’s revenue crossing the ₹100 crore mark. The startup’s growth trajectory is a testament to its ability to adapt to changing market trends and stay ahead of the competition.
The Best Sales CRM and Loyalty Solution Award is not only a recognition of IMAST’s innovative product but also a boost to the startup ecosystem in Indore. The city has emerged as a hub for startups in recent years, with several entrepreneurs and investors showing interest in the region’s potential.
IMAST’s success story is a motivation to aspiring entrepreneurs, highlighting the importance of perseverance, innovation, and customer-centricity in achieving success. As the startup continues to grow and expand its offerings, it is likely to remain a major player in the tech solutions industry.
In conclusion, IMAST’s win at the India Business Awards 2025 is a significant milestone in the startup’s journey. The company’s flagship product, IMAST 360, has proven to be a game-changer in the CRM and loyalty solution space, and its commitment to innovation and customer-centricity has earned it a reputation as a leader in the tech solutions industry.