Indore Startup Wins Best Sales CRM & Loyalty Solution Award
The startup ecosystem in Indore has been thriving, and one of the most promising companies to emerge from this city is IMAST, a tech solutions startup founded by Akash Joshi and Ankur Pathak in 2016. The startup has been making waves in the industry with its innovative solutions, and recently, it added another feather to its cap by winning the Best Sales CRM and Loyalty Solution Award at the India Business Awards 2025.
IMAST 360, the flagship product of the startup, is a sales CRM and loyalty solution that has been designed to help businesses streamline their sales processes and build strong relationships with their customers. The solution is equipped with advanced features that enable businesses to track customer interactions, analyze sales data, and create personalized loyalty programs.
The award is a testament to IMAST’s commitment to innovation and customer satisfaction. The startup has been working tirelessly to develop solutions that meet the evolving needs of businesses, and its flagship product has been well-received by clients across various sectors, including automotive, FMCG, retail, and electrical.
IMAST’s journey began in 2016 when Joshi and Pathak decided to take the plunge and start their own startup. They had a clear vision of creating a tech solutions company that would help businesses succeed in the digital age. With a combined experience of over a decade in the IT industry, they were well-equipped to tackle the challenges that lay ahead.
The startup’s early days were marked by long hours of brainstorming, planning, and execution. Joshi and Pathak spent countless hours researching market trends, understanding customer needs, and developing a business plan that would help them achieve their goals.
In 2017, IMAST launched its first product, a sales CRM solution that quickly gained popularity among small and medium-sized businesses. The solution was designed to help businesses streamline their sales processes, track customer interactions, and analyze sales data to make informed decisions.
As the startup grew, Joshi and Pathak continued to innovate and expand their product portfolio. In 2019, they launched IMAST 360, a comprehensive sales CRM and loyalty solution that has been designed to help businesses build strong relationships with their customers.
IMAST 360 is a game-changer in the sales CRM and loyalty space. The solution is equipped with advanced features that enable businesses to track customer interactions, analyze sales data, and create personalized loyalty programs. The solution also includes a mobile app that allows customers to access their loyalty programs and redeem rewards on-the-go.
The India Business Awards 2025 is one of the most prestigious awards in the Indian startup ecosystem, and IMAST’s win is a testament to the startup’s commitment to innovation and customer satisfaction. The award was presented to Joshi and Pathak at a grand ceremony in New Delhi, where they were honored alongside other entrepreneurs and startups who have made a significant impact in their respective industries.
IMAST’s success is a testament to the startup’s focus on innovation, customer satisfaction, and teamwork. The startup has been able to achieve remarkable growth in a short span of time, and its flagship product has been well-received by clients across various sectors.
In conclusion, IMAST’s win at the India Business Awards 2025 is a significant milestone in the startup’s journey. The award is a testament to the startup’s commitment to innovation and customer satisfaction, and it will continue to drive the company to achieve even greater heights in the future.
